Our Services

If your business caters for tourists, whether being an accommodation provider, a tour operator, a jeweller or artist, or a producer of local wine and gourmet food, growing your business and attracting more customers is always a challenge.

With over 25 years experience in international and domestic tourism services, our team can provide the help you need and an affordable alternative to employing additional staff.

Our services can cover all aspects relating to sales and marketing, the wholesale and online travel trade, business planning and productivity, and including:

 

Marketing and Sales Performance Reviews:
Comprehensive analysis of your company’s existing marketing and sales processes and performance, identifying strengths and potential opportunities. This is generally the first step for many businesses, covering factors such as target markets, distribution, product positioning and competitiveness, consumer recognition and awareness.

Inventory management and distribution:
Advice in relation to managing your inventory to achieve maximum efficiency and returns, including yield management techniques, working with channel management systems, and allotments.

Trade distribution, contracting and pricing structure:
Are you confused by the travel industry and having trouble deciding who you should be working with? Do you want more bookings but the commission levels working with some companies are just too high? Let us guide you through the confusion and simplify the process for you.

Export marketing and grant advice:
Whether you are promoting hotel accommodation or selling wine and food, if you are exporting your product or promoting to international markets thereby be opportunities for you to benefit from export marketing development grants.

Brand management and marketing collateral:
Your brand is your major asset and ensuring the collateral you use to promote your brand and product is of a high standard is paramount. Our team includes professional photographers and producers who can product high quality imaging, video, VR and 3D filming, plus production and printing of high quality promotional material to ensure what you are displaying really captures the essence of your business.

Website development and review:
From complete website construction to upgrading and refreshing your existing website, we can help you make the most of your online distribution.

Social media strategy and management:
Having a strong and effective social media strategy is very important for all businesses, but maintaining and managing this can be time consuming and confusing. We can help you develop a social media plan to suit your specific business and even offer full management services to take care of all your social media activity at a fraction of the cost of employing someone in-house to manage this.

Business planning:
Assistance with development of marketing and sales strategies for existing and new businesses, budgeting, sales forecasting and promotional plans.

Hotel development, pre-opening planning and marketing concepts:
With many years experience working with hotels prior to opening or under renovation, we can provide expert advice and direction regarding satisfying consumer demands and requirements, meeting customer expectations, and planning ahead to ensure your property achieves the best possible returns.

 

For an obligation-free discussion on how we may be able to assist your company, call Tony Fletcher now on 0412 246 942 or email info@fringedesign.com.au, and we look forward to helping you grow.